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PROJECT — 

My Toy Story

CLIENT DURACELL

TYPE — ENTERPRISE

EXECUTION ANIMATION

 


In this Facebook campaign, Duracell asked their followers to submit a story about their child's most beloved toy. With Andrew Daddo's excellent narration, we animated five winning stories to the delight of children and toys across Australia. Highly personal and shareable, this project attracted hundreds of entries and increased engagement while also strengthening the idea of Duracell powering playtime.