From education to vocation to video
Working on the new brand film for Charles Sturt University was a nostalgic trip for a few of the Chello crew who happen to be alumni of the university — a full circle moment. Together with branding agency Houston Group, we explored a day in the life of four (…non-Chello) CSU alumni who make the world a better place. This film gives a glimpse of how they shape the world for the better, through just one day of their vocation.
Shaping the world through the knowledge
From a fly-in-fly-out midwife, to an environmental scientist fighting the Murray Darling crisis, their stories unfold to show that every day, CSU graduates are creating a world worth living in.
Over the course of two days, we captured these stories and turned them into a 2-minute hero edit and then social edits of 60 seconds, 30 seconds and four 15-second videos.