Typography is the art of arranging written words to be legible, readable and attractive.
It’s not a surprising idea that words matter.
As a creative agency, it's in our interest to believe that creativity is something only a few of us are really good at.
Why does content need a strategy? Because without a plan you might say the right thing but at the wrong time.
Apparently the world has gone mad, and so have we.
It shows when your brand hasn’t been updated since Mambo No.5 was a chart-topper.
When people talk about brands today, the word ‘personality’ comes up a lot.
For an agency like Chello, it’s a place to get context for the current retail landscape and how the future is taking shape.
The annual festival that brings creatives of every stripe from across the globe, to the Southern Hemisphere.
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